Why is Research Important?


Why is Research Important?


  • Research helps you to gain a clear understanding of the causes and effects of animal welfare issues from the perspective of identifying practical and feasible policy solutions that make it possible to build a consensus in favor for change. It is impossible to argue logically and coherently for policy change without the strong understanding of your issue that research provides.                                                                         
  • Research is the foundation for successful advocacy. It is important for both:
    • Give your advocacy substance
    • Establish your reputation as an expert on the issue
    • Provide feasible and workable solutions to your issue
    • Provide you with case studies, anecdotes and examples to make your issue 'come alive'
    • Provide cost-benefit arguments, including the (often hidden) cost of alternatives and inaction
    • Demonstrate public support or public concern
    • Help you to analyze your issue from different perspectives
    • Help to disprove myths, rumors and false assumptions
    • Analyze and provide counter arguments to positions held by stakeholders who may not be sympathetic to your cause
    • Provide evidence for your positions
    • Explain why previous strategies have or have not worked
    • Provide the basis for media and public awareness work

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